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YuWei

BA (Hons) Graphic Design | Class of 2020

During the past years through roaming in the ocean of graphic design, I have gradually developed an interest in advertising creativity and illustration design. This work project draws on illustration and the design of the Forbidden City, through which I share part of the Chinese culture with others. A visual work aims to endow the energy to the audience and to move them, whilst also passing on the information informing it. I enjoy the role of being a graphic designer who speaks for products of the client and conquers the audience with the connotation of the design. The combination of art and the purpose of communicating captivates me.